MARTIN DANJUE

With over 30 years of award-winning creative direction, art direction, design, branding and experience marketing, Martin Danjue leads with passion and excellence from strategic development, concept and creation to production and fulfillment. Experienced in print, television, video, digital, collateral, display, signage and events. Clients have included: ESPN, ESPN Classic, Hearst Corporation, Hearst Magazines, Time Inc.; Magazine Publishers of America; Cotton & Company: Kolter Homes, Toll Brothers; TV Guide; American Banknote Company: United States Postal Service; Gaylord Cable Networks: Country Music Television, MusicCountry Australia; Track Entertainment: Pepsi, Compaq, Lipton, Jim Beam; FCB/Tierney Philadelphia: PECO Energy, Exelon Energy; Tracy-Locke, Dallas: PepsiCo, Frito-Lay; Here Media; A+E Television Networks: A&E, Biography, History Channel; Benetton Sportsystem: Killer Loop surf and beachwear, Nordica skiwear, Prince tenniswear, Langert golfwear; CBS Broadcast International, CBS Entertainment, CBS Sports; CNBC; Heublein: Jose Cuervo, Black Velvet, Smirnoff; Mikimoto; New Jersey Nets; NBA on TNT, NFL on TNT, Originals on TNT; United States Tennis Association, U.S. Open; WBGO Jazz; Commercial Office of Spain: Wines from Spain, Brandy de Jerez, Rioja Wines, Olive Oils from Spain; Ralston Purina; Monoco tourism; Aruba Tourist Authority; Le Meridien Hotels; Sheraton Hotels; Elbow Beach Resort, Bermuda; Colorado State Fair; Kampgrounds of America; National Jewish Center for Immunology and Respiratory Medicine; Safeway; Sir Speedy; AEG; All Nippon Airways; Asics Tiger; Cannon; Citizen; Downey Savings; Dole; Fairchild; Kawasaki; Kenwood; Kowa; National Oilwell Varco; NEC; Nissan; Orange County Register; Sheraton; Toshiba; Vittel CONTACT: Martin Danjue Danjue Inc. New York and Florida 917-670-6868 mdanjue@gmail.com LinkedIn: https://www.linkedin.com/pub/martin-danjue/19/bb0/547 Portfolio: https://martindanjue.myportfolio.com

A creative consultant and independent contractor to Hearst Creative Communications for 11 years on-premise, Danjue contributed marketing and advertising creative and design work for all 25 Hearst Magazines and was involved in the launches of Food Network Magazine, HGTV Magazine, Dr. Oz The Good Life, TrendingNY and Delish. I consult on consumer marketing, consumer engagement, brand development, promotions, sweepstakes, shopper marketing, events and licensing for Car and Driver, Road & Track, Cosmopolitan, Esquire, ELLE, Harper's Bazaar, O, The Oprah Magazine, Marie Claire, Good Housekeeping, Popular Mechanics, Men's Health, Women's Health, Prevention, Runner's World and more. Instrumental in contributing to design and content for the re-launch of the updated Hearst.com Website that included design for all 7 divisions including 49 Hearst Newspapers, 30 Hearst Television 
and 2 radio stations, 11 Hearst Business Media properties, Hearst Ventures’ 22 digital properties, Hearst Books, Hearst Real Estate's Hearst Tower, Hearst Castle and Hearst Ranch. For Hearst Entertainment & Syndication and Mark Burnett’s partnership in One Three Media, now named United Artists Media Group/MGM, Danjue Inc. has worked on advertising for Mark Burnett properties including Shark Tank, The Apprentice, Survivor, The Voice, The Bible and People's Choice Awards. With Hearst's partnerships, I have been able to produce more creative work for previous ad agency clients A&E, History, Lifetime and ESPN.

My first professional encounter with automotive photography was photojournalism. At 17 years old, I photographed William Shatner (yes, Captain Kirk) piloting in a single-engine Cessna as he made a 3-point landing on the roof of a chromed stretch limousine speeding down a California airport runway. The photograph ran in the local newspaper and I won a blue ribbon for it at the county fair. That was one of many creative sparks that formed my love for cars, speed, racing, photography and print. I was driven, so to speak. For the relaunch of Hearst.com, I was instrumental in choosing a majority of the images for each Hearst entity including the landing page headers for Car and Driver, Road & Track and Black Book. Currently, I have Microbead Car Covers as a client since 2015. For Microbead I create graphics, advertising and materials for their brands, websites, auto trade shows and media needs like ads for Car and Driver, Road & Track, Popular Mechanics, BMW Roundel, BMW Car Club of America, Hemmings Motor News, Muscle Machines, Hagerty, Autoweek, Old Cars Weekly, Porsche Club of America and more. For 3 consecutive years, I contributed creative on the Infiniti Moments of Inspiration experiential marketing effort at the Pebble Beach Concours d'Elegance for hosts Hearst Magazines and Hearst Integrated Media. Throughout my career I have art directed advertising and photo shoots, on location and on set, still and in motion, for Infiniti, Chrysler, Nissan, Kawasaki, Toyota for Nippondenso, Porsche for Kenwood and more. During my creative involvement on advertising for Nissan cars and trucks, I also contributed to ads for its Nissan Racing division and created advertorials featuring Ford, GMC, Audi, Sirius XM and others for Hearst Magazines.

Having previously worked on CBS Sports, the Winter Olympics, NBA on TNT, NFL on TNT, USTA, U.S. Open and New Jersey Nets, the wealth of sports and entertainment experience garnered the attention of ESPN. As Creative Director of ad agency Grybauskas Beatrice, we pitched and won special projects for ESPN2, NASCAR on ESPN, Tour DuPont on ESPN and ESPN International. After parting from the agency, the first call I got was from ESPN and my first project as a new consultant was to create and produce the 5-minute video for the launch of NFL on ESPN. Under my company Danjue Inc., I continued with creative on ESPN Classic, Reel Classics, Road Show and SportsCentury for 8 years. With Hearst and Disney's co-ownership, I did more ESPN creative work under the leadership of the corporation's Hearst Entertainment & Syndication division. Now with Hearst's acquisition of Rodale magazines, I am currently providing creative on Men's Health, Women's Health, Runner's World and Prevention.

REAL ESTATE In the real estate industry, I have been a creative consultant and copywriter for Florida ad agency Cotton & Company and their clients for over 15 years on Kolter Homes: PGA Village, Two City Plaza, Gardens Pointe, 5000 North Ocean; Toll Brothers: Frenchman’s Reserve; Grande Dunes; TPC Treviso Bay; Chateaux du Palmiers; The Island of Cayo Palau; Punta Tamarindo in Costa Rica and more. Recently, I created print ads for high-end realtors Douglas Elliman, Halstead Property, architectural design firm GDSNY and Chase Mortgage. TRAVEL & HOSPITALITY I was art director on the Le Meridien Hotels & Resorts client and worked on advertising for Manhattan's Parker Meridien, Le Meridien San Francisco and properties as far away as Le Meridien Phuket, Thailand. My hotel, travel and tourism experience also includes Sheraton; Kampgrounds of America; Aruba Tourism Authority; Principality of Monaco tourism; Elbow Beach Resort, Bermuda and P&O Cruises.

A great portion of my experience has come from working at Time Inc. and Hearst Corporation and all 7 divisions for the past 18 years. I have contributed to creative throughout my career on luxury goods, jewelry, watches, fragrances, real estate, automotive, alcoholic beverages, hospitality and tourism. I have contributed integrated marketing and creative for Hearst Corporation, Hearst Creative Communications and Hearst Integrated Media on new business, retail accounts and health & beauty clients that included: Maybelline, Revlon, Sally Hanson, Pantene, Dove, Essie, Suave, Nivea, Coty, L’Oreal, Neutrogena, P&G, Ulta, Sephora, The Body Shop, CVS, Walmart, Target and more. For fashion clients, I’ve worked on Riders, Spiegel, Lycra, Gordini, Benetton Sportsystems divisions of Nordica ski wear, Prince tennis wear, Langert golf wear and Killer Loop surf and beach wear. For Hearst Magazines, I contributed integrated marketing, creative and design work for all 21 Hearst Magazines including the launches of Food Network Magazine, HGTV Magazine, Dr. Oz The Good Life, TrendingNY and Delish. For Hearst, I have consulted on consumer marketing, brand development, promotions, sweepstakes, shopper marketing, events, new products, global licensing and consumer engagement for Cosmopolitan, Esquire, Good Housekeeping, Marie Claire, O, The Oprah Magazine and more. I was also Creative Director for the quarterly Downtown Magazine NYC, where I designed issues on the editorial side as well as provided marketing, creative and design on the advertising side, brand development, growth, while establishing a higher level of creative excellence.

LUXURY For Hearst, I spearheaded efforts for the creative and integrated media departments, working on Tourneau watches for 3 years, A Diamond is Forever advertorials and Hearts on Fire jewelry. In each execution, I was the lead in creative, photo selection, extensive retouching, color correction, layout, copy placement, proofing accuracy, and supervised internal and external production. Previously, I had been Creative Director on the Mikimoto pearls account.

For Hearst Creative Communications, I've worked on numerous projects for Hearst Corporation and all 7 divisions since 2003, where I contributed to integrated marketing, creative and design work including prototypes for the new publication launches of Food Network Magazine, HGTV Magazine, Dr. Oz The Good Life, Delish and TrendingNY. I am also capable of advertising and editorial copywriting, having recently written 19 articles for my Florida client Cotton & Company. I wrote for their real estate and marine & yachting industry clients’ magazines.

My first job out of college was for an ad agency situated above a restaurant, so it was destiny that I was to design their lunch and dinner menus. Not that we all don't love our food, but it's different to work with food as an art and marketing food as a business. Early in my career I was assigned the Foods from Spain and Wines from Spain accounts, where I learned about grapes and cheeses, processes and regions, food photography and food styling, textures and aromas, glassware and plating, flavors and seasoning, restauranteurs and sommeliers. My creative work for food-related clients has included marketing for the new publication launches of Food Network Magazine, HGTV Magazine, Dr. Oz The Good Life and Delish magazine, along with advertising and promotion projects with chefs, restaurants, recipes, events, classes, tastings, retailers and more. Clients have included: PepsiCo, Frito-Lay; Lipton; Hearst Magazines: Food Network Magazine, Dr. Oz The Good Life, O, The Oprah Magazine, Good Housekeeping, Mazola, The Vitamin Shoppe, Delish, Kitchenaide, Barilla, Beef—It's What's for Dinner, Coca-Cola, Coke, Diet Coke, Dasani, Orville Reddenbacher, Skinny Girl, Pepperidge Farm: Goldfish, Nestle, Chobani, Egglands Best, King's Hawaiian, Philadelphia Cream Cheese, Uncle Ben's; Dole; Hinode; Skinny Cow, VitaminWater; Vittel; Olive Oils from Spain; AvoFoods; plus retailers Whole Foods Market, Walmart, Publix, Kroger, Meijer, Albertson's, Jewel-Osco, Safeway, CVS, Rite Aid, Target.

Instrumental in winning new business, I am widely credited with helping to grow ad agency Grybauskas Beatrice from 6 to 60 employees and from $5M to $60M in billings with account wins including Heublein's Jose Cuervo, Black Velvet, Smirnoff and TGI Friday's mixers. Using my relationship with previous client the Commercial Office of Spain, I brought the Wines from Spain, Brandy de Jerez, Rioja and Olive Oils from Spain accounts to the agency, where my ad work for Spain earned 2 Silver Clio Awards. Since my introduction to the client in 1988, my professional relationship with Wines from Spain has totaled 20 working years. Previous creative work at GB included Glenmore Distilleries' Scoresby Scotch, Fleischmann's gin and vodka, Old Thompson, Yellowstone and Amaretto di Amore. For Track Entertainment, I created, pitched and won the Rack House experiential marketing and design project for Nickelback concerts sponsored by Jim Beam. The project was to transform the arena into a distillery experience for concert-goers. The result was 3 tractor-trailers-full of traveling sets delivered on time and on budget. In the past 13 years with Hearst Magazines, I've worked on many other wines and spirits projects including advertising and promotions for Mirassou Winery, Tullamore Dew Irish Whiskey, Milagro Tequila, Johnnie Walker and Anheuser-Busch's Budweiser, Bud Light and Bud Light Lime.

In the network television and cable industry, my experience started with CBS Sports advertising for March Madness, the Winter Olympics, U.S. Open tennis and U.S. Open golf championships and continued with advertising for The David Letterman Show, CBS Entertainment and CBS Broadcast International. The agency, where I was Creative Director, pitched and won projects for NBA on TNT, NFL on TNT and the TNT Originals entertainment account. With new business wins of the A&E and History channel accounts and projects from ESPN, the sports and entertainment experience was fast becoming my forte. (See separate sections for TNT, A&E and ESPN.) For Track Entertainment, I created music promotion materials for the Sting sponsored by Compaq Brand New Day U.S. and European concert tours. Specializing in music promotion and experiential marketing, I then worked with Track on creative for the Britney Spears tour sponsored by Pepsi, Shakira sponsored by Pepsi, and Dixie Chicks sponsored by Lipton and Nickelback sponsored by Jim Beam. For Hearst Consumer Marketing, I worked on Katy Perry's Katy Kat -- Covergirl cosmetics for Cosmo, Magic Mike XXL for Warner Bros., Me Before You for Warner Bros., Hulu Original productions for Esquire, Lipton Be More Tea music festival at Universal Studios for Cosmo, and integrated promotions for Discovery+ Streaming service with HGTV Magazine, Food Network Magazine and Woman's Day.

Just as Hearst partnered with Food Network to create Food Network Magazine, HGTV and Hearst developed the next new publication HGTV Magazine. As a consultant to the Hearst creative team, I was integral in the marketing effort to bring the new magazine to life. That meant generating ideas and layouts to sell in to potential shelter advertisers—interior and exterior, building and design materials, paint, carpet, flooring, decking, appliances, windows, entertaining, furnishings, insurance, pets, retailers etc. The following represents a portion of the marketing effort for HGTV Magazine and Hearst Magazines.

I was instrumental in contributing to design and content for the launch of the updated Hearst.com Website that included home pages, landing pages, design direction, illustrations and animations for all 7 divisions including 25 Hearst Magazines, 49 Hearst Newspapers, 30 Hearst Television and 2 radio stations, 11 Hearst Business Media properties, Hearst Ventures' 22 investment properties, Hearst Real Estate's Hearst Tower, Hearst Castle, Hearst Ranch, Hearst Careers and more. And with Hearst Entertainment & Syndication's co-ownership with Disney, more work on ESPN, A&E, History and Lifetime. The following is a representation of 6 months of content creation by a core of team members, including myself, responsible for design, illustration, palette selection, style guides, image selection and colorization, asset collection and implementation to bring Hearst.com live. The marketing effort, advertising campaign, and site content for the launch of the Bible360.com website and app was a year in the making. Hearst Entertainment & Syndication and Mark Burnett productions formed a partnership called One Three Media, now named United Artists Media Group/MGM. The Flash video below is the app opening for Bible360.com which is composed of 80 Bible images in a 7-second flipbook. Other digital projects include home pages, landing pages, eblasts, sweepstakes, promotions, e-commerce sites for: Hearst Magazines, Esquire, Cosmopolitan, Harper's Bazaar, Cover Girl, Warner Bros., Hulu, Target, American Banknote Company, United States Postal Service, and Microbead Car Covers.

Creative and design of promotional materials for Hearst Corporation and entities on social media: Instagram, Twitter, Facebook, Pinterest.

With the ownership of A+E Television Networks split 50/50 between Hearst and Disney, I was reunited with accounts that I had pitched and won years before—A&E Network and History Channel. Under the leadership of Hearst Corporation and its division Hearst Entertainment & Syndication, I contributed to creative and promotion for shows and movies on A&E, History and now Lifetime. Having previously worked on Biography as a show, my experience included creative work on The Biography Channel or "bio", now re-named FYI. Shows and movies that I provided creative for include: Biography, Project Runway, Vikings, Sons of Liberty, Flowers in the Attic, Bates Motel, Dog The Bounty Hunter, Gene Simmons Family Jewels, Ax Men, Swamp People, The Great Santini Brothers, Full House, Intervention, Cold Case Files, Pawn Stars, Ice Road Truckers, Counting Cars, American Pickers, Bring It!, Under the Gunn, Investigative Reports, Cracker, Pride & Prejudice, The Bible and more.

When Turner Network Television opened their search for an agency to create advertising for the inaugural year of the NBA on TNT, they found a small, 6-person creative boutique with CBS Sports experience. Having worked on NCAA March Madness, the Winter Olympics, US Open Golf and US Open Tennis Championships on CBS Sports, it was just the creative spark that TNT was looking for. The agency where I was Creative Director pitched and won the NBA on TNT account. Shortly thereafter, we were awarded the NFL on TNT inaugural season and the newly-formed TNT Originals entertainment account. The new business wins culminated with A+E Networks' A&E Television Network, Biography and the History Channel, United States Tennis Association and the US Open, New Jersey Nets basketball and projects for ESPN, ESPN2, ESPN International, NASCAR on ESPN, ESPN Deportes and ESPN Classic. The boutique agency bloomed from 6 to 60 employees and $5M to $60 Million in billing. We retained TNT, USTA, A&E and others for 5 years each. After parting with the agency, I continued my client relationship with ESPN. For the first project as a new consultant, ESPN called to commission me to create, write and produce the 5-minute launch video for NFL on ESPN. I went on to retain the ESPN Classic account for 8 years under my company Danjue Inc.

Throughout my career I have contributed to creative for financial, industrial, corporate, pharmaceutical and charitable organizations. Client work includes creative for: Citi, Chase, American Express, TD Ameritrade, MasterCard, Shell, Toyota, General Electric, Marriott, Exelon Energy, PECO Energy, Magazine Publishers of America (MPA), Vytorin, Xeljanz, Proctor & Gamble, United Way, NFL A Crucial Catch, Hanes, JCPenney, BCRF, Susan G. Komen Passionately Pink for the Cure, American Cancer Society, Project A.L.S., DKMS, Autism Speaks

Logo marks and logo type for various clients.

Wrote 22 editorial articles about real estate, marine and yachting. Please click on the spreads to read the entire text.

• In-depth experience, knowledge and skills in design disciplines • Advanced understanding of PowerPoint, Keynote, Premiere Pro, Flash, Excel, Numbers, Word and Acrobat, including templates, layouts, charts, graphs, videos and animations • Highly skilled in Adobe Creative Suite including Illustrator, Photoshop and InDesign • Deadline-oriented with high quality standards • New business, conference and financial presentations created for CIOs, CFOs, Presidents, Executive Directors, Marketing Directors, Editors in Chief, Business Owners and other upper management and C-suite executives

Hearst Books 2020 Print, digital, social and mobile ad campaigns for various hard cover book launches Book Credit: Hearst One Hundred Twenty Five, hardcover 229 pages—published by Hearst Communications, Inc. / Hearst Corporation—2012 Martin Danjue, Creative Consultant Acknowledgement: 7 Years Younger | The Anti-Aging Breakthrough Diet, hardcover 320 pages—by the Editors of Good Housekeeping, published by Hearst Magazines—2013 Martin Danjue, Marketing Creative 7 Years Younger series brand marketing and extensions: advertising and promotion, Silver Senior Edition cover, planners, collateral, cook books 25 Super Foods and Easy, Healthy Recipes, 88 pages by the editors of Woman's Day, Good Housekeeping and Redbook; unpublished, Hearst Magazines / Hearst Books—2015 TNT Originals: 75 Seasons | The Story of the National Football League cover